{"version":"https://jsonfeed.org/version/1","title":"Journey Logic","home_page_url":"https://journeylogic.ca","description":"Journey Logic","author":{"name":"Journey Logic"},"items":[{"id":"https://journeylogic.ca/f/journey-logic-leading-marketing-innovations","html_content":"

Ignite Transformative Livestream Experiences

","url":"https://journeylogic.ca/f/journey-logic-leading-marketing-innovations","title":"Journey Logic: Leading Marketing Innovations","summary":"Ignite Transformative Livestream Experiences","date_modified":"2026-05-20T06:20:25Z"},{"id":"https://journeylogic.ca/f/how-livestreaming-can-transform-your-customer-experience-strategy","html_content":"

Today, delivering exceptional customer experience (CX) isn’t just a nice-to-have it’s a growth strategy. But how do you prioritize CX investments and make them count?

","url":"https://journeylogic.ca/f/how-livestreaming-can-transform-your-customer-experience-strategy","title":"How Livestreaming Can Transform Your Customer Experience Strategy","summary":"Today, delivering exceptional customer experience (CX) isn’t just a nice-to-have it’s a growth strategy. But how do you prioritize CX investments and make them count?","date_modified":"2025-11-02T05:43:53Z"},{"id":"https://journeylogic.ca/f/the-livestream-evolution-from-social-proof-to-profit","html_content":"

Beyond the Broadcast: Turning Livestreams into Revenue Streams

","url":"https://journeylogic.ca/f/the-livestream-evolution-from-social-proof-to-profit","title":"The Livestream Evolution: From Social Proof to Profit","summary":"Beyond the Broadcast: Turning Livestreams into Revenue Streams","date_modified":"2025-10-05T17:50:46Z"},{"id":"https://journeylogic.ca/f/a-guide-to-delivering-exceptional-cx-through-live-virtual-events","html_content":"

In today’s experience-driven economy, delivering exceptional customer experience (CX) isn’t just a competitive advantage, it’s a brand differentiator. But how do organizations stay ahead when customer expectations are co...

","url":"https://journeylogic.ca/f/a-guide-to-delivering-exceptional-cx-through-live-virtual-events","title":"A Guide to Delivering Exceptional CX Through Live Virtual Events","summary":"In today’s experience-driven economy, delivering exceptional customer experience (CX) isn’t just a competitive advantage, it’s a brand differentiator. But how do organizations stay ahead when customer expectations are co...","date_modified":"2025-09-07T21:52:38Z"},{"id":"https://journeylogic.ca/f/rethinking-nps-in-customer-experience","html_content":"

Is NPS losing steam? In the later days of my career, I was working as a Customer Experience Manager for a rapidly growing tech company. I was surrounded by ambitious, and eager team looking to make a mark in the industry...

","url":"https://journeylogic.ca/f/rethinking-nps-in-customer-experience","title":"Rethinking NPS in Customer Experience","summary":"Is NPS losing steam? In the later days of my career, I was working as a Customer Experience Manager for a rapidly growing tech company. I was surrounded by ambitious, and eager team looking to make a mark in the industry...","date_modified":"2024-06-08T00:58:30Z"},{"id":"https://journeylogic.ca/f/the-art-of-personalization-why-cx-is-not-%E2%80%98one-size-fits-all","html_content":"

Imagine walking into a bank looking for a car loan. You’ve done your research, you know what car you want, and you have a clear idea of what payments you can make. But when you sit down to discuss your options, you find ...

","url":"https://journeylogic.ca/f/the-art-of-personalization-why-cx-is-not-%E2%80%98one-size-fits-all","title":"The Art of Personalization: Why CX Is Not ‘One Size Fits All'","summary":"Imagine walking into a bank looking for a car loan. You’ve done your research, you know what car you want, and you have a clear idea of what payments you can make. But when you sit down to discuss your options, you find ...","date_modified":"2024-05-30T22:45:49Z"},{"id":"https://journeylogic.ca/f/when-best-practices-aren%E2%80%99t-a-fresh-look-at-customer-experience","html_content":"

Consider this, there was a popular coffee shop and for this purpose of this newsletter we'll call them “Brewed Awakenings”. Known for its exceptional customer service, it was the go-to spot for coffee lovers. The secret ...

","url":"https://journeylogic.ca/f/when-best-practices-aren%E2%80%99t-a-fresh-look-at-customer-experience","title":"When Best Practices Aren’t: A Fresh Look at Customer Experience","summary":"Consider this, there was a popular coffee shop and for this purpose of this newsletter we'll call them “Brewed Awakenings”. Known for its exceptional customer service, it was the go-to spot for coffee lovers. The secret ...","date_modified":"2024-05-25T03:52:25Z"},{"id":"https://journeylogic.ca/f/are-your-customers-saying-wow","html_content":"

","url":"https://journeylogic.ca/f/are-your-customers-saying-wow","title":"Are Your Customers Saying WOW!","date_modified":"2024-05-16T21:15:32Z"},{"id":"https://journeylogic.ca/f/customer-experience-runs-deeper-than-your-frontline","html_content":"

Imagine this: You’re a customer interested in a product you’ve heard about. You’ve done your research, read the reviews, and decided to make a purchase. Excited and credit card in hand, you navigate to the company’s webs...

","url":"https://journeylogic.ca/f/customer-experience-runs-deeper-than-your-frontline","title":"Customer Experience: Runs Deeper Than Your Frontline. ","summary":"Imagine this: You’re a customer interested in a product you’ve heard about. You’ve done your research, read the reviews, and decided to make a purchase. Excited and credit card in hand, you navigate to the company’s webs...","date_modified":"2024-05-16T20:05:29Z"},{"id":"https://journeylogic.ca/f/enhancing-customer-experience-the-power-of-customer-effort","html_content":"

Imagine this: You’re shopping online, adding items to your cart, when suddenly you encounter a glitch. The website is confusing, the checkout process is complicated, and customer support is unresponsive. Frustrated, you ...

","url":"https://journeylogic.ca/f/enhancing-customer-experience-the-power-of-customer-effort","title":"Enhancing Customer Experience: The Power of Customer Effort","summary":"Imagine this: You’re shopping online, adding items to your cart, when suddenly you encounter a glitch. The website is confusing, the checkout process is complicated, and customer support is unresponsive. Frustrated, you ...","date_modified":"2024-05-10T17:50:10Z"},{"id":"https://journeylogic.ca/f/e-commerce-overcome-challenges-by-enhancing-customer-experience","html_content":"

In the rapidly evolving digital marketplace, e-commerce platforms are facing significant challenges. Despite the growth of e-commerce, data suggests that the success rate of online stores, such as those on Shopify, hover...

","url":"https://journeylogic.ca/f/e-commerce-overcome-challenges-by-enhancing-customer-experience","title":"E-commerce: Overcome Challenges by Enhancing Customer Experience","summary":"In the rapidly evolving digital marketplace, e-commerce platforms are facing significant challenges. Despite the growth of e-commerce, data suggests that the success rate of online stores, such as those on Shopify, hover...","date_modified":"2024-05-09T23:24:39Z"},{"id":"https://journeylogic.ca/f/the-power-of-cross-functional-skills-in-the-customer-experience","html_content":"

In the ever-evolving landscape of the customer experience profession, one piece of advice has remained a constant guiding force in my career: “No one likes a one-trick pony” and “Knowing everything about one thing is car...

","url":"https://journeylogic.ca/f/the-power-of-cross-functional-skills-in-the-customer-experience","title":"The Power of Cross-Functional Skills in the Customer Experience.","summary":"In the ever-evolving landscape of the customer experience profession, one piece of advice has remained a constant guiding force in my career: “No one likes a one-trick pony” and “Knowing everything about one thing is car...","date_modified":"2024-05-09T01:31:18Z"},{"id":"https://journeylogic.ca/f/feedback-escalation-processes-improve-customer-experience","html_content":"

Picture this, you’re learning about a small problem when landing at your destination, your luggage was left behind. The airline staff quickly look to fix it, making sure your trip isn't interrupted further. Or you’re a b...

","url":"https://journeylogic.ca/f/feedback-escalation-processes-improve-customer-experience","title":"Feedback & Escalation Processes, Improve Customer Experience ","summary":"Picture this, you’re learning about a small problem when landing at your destination, your luggage was left behind. The airline staff quickly look to fix it, making sure your trip isn't interrupted further. Or you’re a b...","date_modified":"2024-05-03T19:44:45Z"},{"id":"https://journeylogic.ca/f/the-art-of-customer-relations-navigating-excellence","html_content":"

Feature Article: The Art of Customer Relations

","url":"https://journeylogic.ca/f/the-art-of-customer-relations-navigating-excellence","title":"The Art of Customer Relations: Navigating Excellence ","summary":"Feature Article: The Art of Customer Relations","date_modified":"2024-04-26T22:17:21Z"},{"id":"https://journeylogic.ca/f/reducing-customer-effort-unlocking-opportunities","html_content":"

Businesses and individuals are constantly seeking expertise, yet they often struggle to find the right sources. This could be due to an SEO strategy that needs fine-tuning. However, even with an optimized SEO, securing o...

","url":"https://journeylogic.ca/f/reducing-customer-effort-unlocking-opportunities","title":"Reducing Customer Effort: Unlocking Opportunities","summary":"Businesses and individuals are constantly seeking expertise, yet they often struggle to find the right sources. This could be due to an SEO strategy that needs fine-tuning. However, even with an optimized SEO, securing o...","date_modified":"2024-04-23T20:00:24Z"},{"id":"https://journeylogic.ca/f/omni-channel-vs-multi-channel-a-customer-experience-perspective","html_content":"

As a customer experience professional, I understand the importance of meeting customer needs in the digital age. Two strategies that businesses often consider are Omni-Channel and Multi-Channel experiences. In this newsl...

","url":"https://journeylogic.ca/f/omni-channel-vs-multi-channel-a-customer-experience-perspective","title":"Omni-Channel vs Multi-Channel: A Customer Experience Perspective","summary":"As a customer experience professional, I understand the importance of meeting customer needs in the digital age. Two strategies that businesses often consider are Omni-Channel and Multi-Channel experiences. In this newsl...","date_modified":"2024-03-16T04:00:00Z"},{"id":"https://journeylogic.ca/f/navigating-the-customer-journey-starts-at-awareness","html_content":"

Businesses have the responsibility of guiding potential customers through their journey—from initial awareness to becoming loyal advocates. Let’s explore the awareness stage of this journey in this edition and delve into...

","url":"https://journeylogic.ca/f/navigating-the-customer-journey-starts-at-awareness","title":"Navigating the Customer Journey: Starts at Awareness ","summary":"Businesses have the responsibility of guiding potential customers through their journey—from initial awareness to becoming loyal advocates. Let’s explore the awareness stage of this journey in this edition and delve into...","date_modified":"2024-03-09T05:00:00Z"},{"id":"https://journeylogic.ca/f/navigating-the-digital-shift-a-tale-of-two-industries","html_content":"

The Retail Federation vs. The Financial Services Industry

","url":"https://journeylogic.ca/f/navigating-the-digital-shift-a-tale-of-two-industries","title":"Navigating the Digital Shift: A Tale of Two Industries","summary":"The Retail Federation vs. The Financial Services Industry","date_modified":"2024-02-29T01:48:48Z"},{"id":"https://journeylogic.ca/f/the-non-linear-customer-journey-why-it%E2%80%99s-okay-even-beneficial","html_content":"

With customer experience management, there’s a common misconception that the customer journey should always be linear – that customers move in a straight line from discovery to purchase to loyalty. However, in today’s co...

","url":"https://journeylogic.ca/f/the-non-linear-customer-journey-why-it%E2%80%99s-okay-even-beneficial","title":"The Non-Linear Customer Journey: Why It’s Okay & Even Beneficial","summary":"With customer experience management, there’s a common misconception that the customer journey should always be linear – that customers move in a straight line from discovery to purchase to loyalty. However, in today’s co...","date_modified":"2024-02-23T17:00:00Z"},{"id":"https://journeylogic.ca/f/the-balancing-act-seo-strategy-and-customer-experience","html_content":"

In the digital age, Search Engine Optimization (SEO) has become a vital tool for businesses to increase their online visibility. However, an overemphasis on SEO can sometimes overshadow the equally important aspect of cu...

","url":"https://journeylogic.ca/f/the-balancing-act-seo-strategy-and-customer-experience","title":"The Balancing Act: SEO Strategy and Customer Experience","summary":"In the digital age, Search Engine Optimization (SEO) has become a vital tool for businesses to increase their online visibility. However, an overemphasis on SEO can sometimes overshadow the equally important aspect of cu...","date_modified":"2024-02-22T17:00:00Z"},{"id":"https://journeylogic.ca/f/unraveling-the-mysteries-of-customer-experience-management","html_content":"

I get asked often, \"So, what is that you do again? \" or \"I'm not really clear on what customer experience is, can you go over it with me?\". In today’s competitive business landscape, delivering exceptional customer exper...

","url":"https://journeylogic.ca/f/unraveling-the-mysteries-of-customer-experience-management","title":"Unraveling the Mysteries of Customer Experience Management","summary":"I get asked often, \"So, what is that you do again? \" or \"I'm not really clear on what customer experience is, can you go over it with me?\". In today’s competitive business landscape, delivering exceptional customer exper...","date_modified":"2024-02-21T00:59:39Z"},{"id":"https://journeylogic.ca/f/is-your-customer-experience-program-struggling---how-to-fix-it","html_content":"

Delivering exceptional customer experience (CX) In today’s competitive business landscape is not easy but remains important more than ever. Why do businesses struggle to see tangible results from their CX programs?

","url":"https://journeylogic.ca/f/is-your-customer-experience-program-struggling---how-to-fix-it","title":"Is Your Customer Experience Program Struggling? - How to Fix it. ","summary":"Delivering exceptional customer experience (CX) In today’s competitive business landscape is not easy but remains important more than ever. Why do businesses struggle to see tangible results from their CX programs?","date_modified":"2024-02-18T17:40:35Z"},{"id":"https://journeylogic.ca/f/request-your-ranking-report","html_content":"

Reputation management is essential for earning 5-star reviews.\nThere are several ways to manage your brand’s online reputation.\n

","url":"https://journeylogic.ca/f/request-your-ranking-report","title":"Request Your Ranking Report","summary":" Reputation management is essential for earning 5-star reviews.\nThere are several ways to manage your brand’s online reputation.\n","date_modified":"2023-12-11T06:23:41Z"},{"id":"https://journeylogic.ca/f/get-more-5-star-reviews","html_content":"

","url":"https://journeylogic.ca/f/get-more-5-star-reviews","title":"Get More 5-Star Reviews","date_modified":"2023-12-11T04:20:14Z"}]}